|
Periscope is a live video streaming app for iOS and Android developed by Kayvon Beykpour and Joe Bernstein. Beykpour and Bernstein came up with the idea for Periscope while traveling abroad in 2013. Beykpour was in Istanbul when protests broke out in Taksim Square. He wanted to see what was happening there, so he turned to Twitter. While he could read about the protests, he could not see them. They started the company in February 2014, under the name Bounty.〔(【引用サイトリンク】 date = 27 August 2015 )〕 They raised $1.5 million from Founder Collective, Scott Belsky, Maveron, Google Ventures, Menlo Ventures, Bessemer, Stanford – StartX and Sam Shank in April 2014.〔(【引用サイトリンク】title=Periscope )〕 Periscope was acquired January 2015 by Twitter before the product had been publicly launched. One investor source says the acquisition amount was "sizeable", above $50 million. Another says it fell between $75 and $100 million. A third says the deal was "small-ish". The acquisition was officially announced in a tweet from Periscope and retweeted by Twitter CEO Dick Costolo on March 13 after the rival video streaming app Meerkat was a breakout hit at South by Southwest 2015 (Mar 13-17).〔(【引用サイトリンク】title=Periscope on Twitter )〕 Meerkat became the talk of SXSW partially due to Twitter cutting Meerkat off from its social graph just as the festival was starting. Periscope was launched on March 26, 2015. Later, on May 26, 2015, Periscope was released for Android. On August 12, 2015, it was announced that Periscope had surpassed 10 million accounts, just four months after it was launched. It was noted that over 40 years of video was being watched per day.〔(【引用サイトリンク】url=https://medium.com/@periscope/periscope-by-the-numbers-6b23dc6a1704 )〕 ==Origin of logo== According to Periscope designer Tyler Hansen the process was pretty iterative but the main ideas he wanted to convey were "Live" and Location. This was partially due to his original vision for the app which was much more location oriented than what was eventually launched. According to Hansen he believes the core vision is still true: "To see the world Live through someone else's eyes". And he thinks the logo doesn't hit far from this target. A lot of the challenges were around "seeing" and "live" which traditionally just have a language of eyes, a red dot, or the word LIVE itself. This took Hansen directly to a red eye, which he though was terrifying. There were a lot of versions that went far to make the "red eye pin" seem friendly to combat its built in scariness. He made the eye blink, and jump out of a hole in a bouncy fashion. This combined with its large glossiness made it more approachable. These were all animations on their website to really convey the character of the mark. Eventually they decided to simplify it a little bit and retain the large "gloss" to hold onto friendliness. It was also made shorter and squatter to stay "cute". 〔(【引用サイトリンク】url=https://www.quora.com/What-is-the-origin-of-Periscopes-logo )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Periscope (app)」の詳細全文を読む スポンサード リンク
|